Matilda Akosua Boahemaa Talks About Hearty Delight Foods | Health

Who is Matilda Akosua Boahemaa?

Matilda Akosua Boahemaa is the Founder and CEO of Papakye Ventures which birthed Hearty Delight Foods, the fastest-growing and #1 pure Yogurt firm in Greater Accra Region with merchandise offered in grocery shops and by particular orders. Matilda Akosua Boahemaa was a former Assistant Manager at PZ Cussons, earlier than taking the leap to execute her dream of getting her personal wholesome enterprise.

During her time with Pz Cussons, a few of her pals have been identified with excessive sugar sicknesses and a variety of her pals made orders from her as a result of they confessed her yogurt was an power booster, which pressured her to learn to navigate and be taught the abilities of yogurt making when it was not as standard as it's at the moment. She started making yoghurt and different wholesome meals out of her house as a keep dwelling mum after beginning at Adenta and delivering them by third-party supply companies.

She quickly established Accra's first and main per-order yogurts in all flavours. Today, Hearty Delight Foods is a profitable startup firm doing nicely in Greater Accra and Kumasi.

What performed an vital position in your profession path?

I acquired into the business as a result of I used to be a stay-at-home mum and I knew I wanted to do one thing versatile to have the ability to deal with my children in addition to an excessive quantity of ardour to assist these with excessive sugar sickness and those that wanted a lift throughout their every day actions. I started to have ardour for wholesome stuff trying on the dangerous consuming habits round as a result of excessive financial hardships.

I labored at PZ Cussons as a supervisor however then anytime I get orders from household and pals, I'll go all the best way to organize the yogurt for them. My ardour began rising progressively once I started to have optimistic evaluations from them.

What impressed you to start out Hearty Delight Foods?

I began my profession as a publishing skilled by coaching however my quest to promote began at an early stage in life once I used to assist my Auntie run her pharmacy. After my formal training within the university, I discovered myself within the gross sales business and I labored for six years as a salesman. Back at school, recent yogurt was my power booster at any time when I wasn't feeling nicely. I bear in mind after school I launched it to my household and a detailed member who was diabetic and noticed a drastic change in his well being after taking if for some time.

I rapidly discovered that my place at PZ Cusson did not present me with the creativity and freedom I wished within the meals area although I used to be too scared to stop, asking myself what if the enterprise would not do nicely after I stop? I wanted hearty pleasant meals to turn into a tangible a part of my day the place I may style it and speak about it in a extra real looking means.

I began Hearty Delight Foods underneath the corporate Papakye Ventures. I did all the things from components improvement, to studying the abilities of manufacturing, branding and advertising and marketing and right here we're at the moment, in 2021 I launched Hearty Yogurt. Having a style of what it was wish to feed folks the meals that introduced them a lot pleasure made me wish to make them on a bigger scale. It was then that I noticed my ardour to carry folks wholesome meals, particularly wholesome yoghurt not simply in shops however of their properties and on their very own time. This is how Hearty Delight Foods was born.

What sorts of adjustments or developments are you noticing within the meals business?

Something I'm seeing — which I'm very completely happy about — is extra transparency round what we eat. Brands and meals companies are providing meals which can be fabricated from components that we are able to discover in our personal kitchen.

The similar requirements ought to apply to frozen and ready meals in a grocery retailer. Today's client is extra educated about meals and which means that the bar is greater for producers to supply meals which have integrity.

Matilda Akosua Boahemaa's profession recommendation for entrepreneurs and startup founders?

Follow your ardour and that small nonetheless voice that pops up that zeal. Big selections can generally be flooded by information, client perception, and out of doors opinions. Although these elements assist inform a choice, an vital a part of what makes entrepreneur is following that intuition. Being a ahead thinker means making selections earlier than others catch on.

What makes Matilda Akosua Boahemaa the perfect model of herself?

I do not hand over once I need one thing — Ever. Giving up has by no means been one thing that I think about and a few folks see it as cussed nevertheless it has undoubtedly labored in my favor. When I cease speaking about an thought, it is not as a result of I gave up however fairly as a result of I'm mulling it over in my head and will not relaxation till I get there.

Current Passions?

I really like something that brings me again to an easier lifestyle. I'm enthusiastic about sustainability, meals, publicity and publishing, being outdoor…something that takes me out of the superficiality that surrounds consumerism.

What drink helps you get by way of the day?

I really feel greatest when I've a smoothie within the morning loaded with tons of antioxidants and anti inflammatory meals. But, I ensure I take my yogurt every single day. In the evenings it is a toss-up between glowing water with lemon or if I'm out with pals and I've nothing urgent household or work-wise I actually love pure wines or fruit drinks with no sugar.